Build a waste segregation habit in your workplaceofficecollegeorganizationcommunityschool
With Bin It Right, you can train people to segregate waste correctly in your building — customised to your bins, rules, and waste.
Get your custom version →
Thousands already bin it right.
Players worldwide and counting
Custom versions live for organizations
Improve segregation accuracy after one play
You already have the infrastructure.
Multiple bins. Clear labels. Awareness campaigns.
And yet — it’s not working.
of people are unintentionally contaminating their bins. Top reason: "I'm not sure if this can be recycled."
Source: WRAP, 2022of office waste is fully recyclable — but most ends up in landfill anyway because it arrives mixed with general waste.
Source: WRAP CYMRUOnly 9% of people feel truly confident about what can and can't be recycled. The remaining 91% are guessing — every single day.
Source: WRAP Recycling Tracker, 2025of Fortune Global 500 companies have net zero commitments. Most have no measurable behaviour change programme at building level. Your sustainability report reflects what happens at the bin.
Source: Climate Impact PartnersBecause people don’t remember rules — they act on habit..
Bin It Right builds that habit through play, repetition, and competition — so people actually bin it right.
Scan QR. Play game. Bin it right.
See the waste item
The game shows real waste items from your building — coffee cup, food packaging, and more — alongside the actual bin setup used in your building.
Tap the right bin
Players segregate the waste before time runs out. The game gives instant feedback, helping them quickly learn what goes where.
Keep coming back
Leaderboards, streaks, and new challenges keep players returning. Repeat play is what drives long-term behaviour change.
Any building. Any country.
Any waste system.
If your space has more than one bin and people who use them incorrectly, Bin It Right
is for you. Every version is customised to your bin setup, your local regulations, and
your audience.
Corporates, ESG & CSR Teams
Your waste data is in your sustainability report. Your employees are still mixing wet and dry. Bin It Right closes that gap — and gives you the analytics to prove it.
Universities & Schools
Run it as a campus challenge, a Green Week activation, or a year-round habit programme. Students compete, learn, and carry the habit home.
RWAs & Housing Societies
Help residents understand your local wet-dry-domestic hazard system so contamination drops at the source — before it reaches your waste partner.
NGOs & Sustainability Practitioners
Use a free pre-built version from our game library or co-create one for your community. Localized, multi-language, and free to share.
Built for your building. Not a generic tool.
Built for your building
Single or multi-level gameplay customised to your bin categories, local EPR regulations, and the actual waste items in your space. No two versions are the same.
Multi-language, always
Every version ships with multi-language support. Players toggle between languages — no barrier to entry regardless of where your team is from.
Leaderboard & analytics
Players compete. You see who's playing, completion rates, most mis-segregated items, and scores — export-ready for your sustainability reports.
Ongoing challenges
For clients who want long-term engagement — daily, weekly, event-based, or seasonal challenges. The game stays fresh so players keep coming back. Retention is where real behaviour change lives.
Custom add-onStreaks & badges
Reward consistency. Streaks and achievement badges give players a reason to return every day and keep their segregation sharp.
Coming soonPlayer-submitted items
Confused about an item? Players upload a photo. We answer — and approved items feed back into your game, keeping content hyper-relevant.
Coming soonBranding
Your logo, your brand colors, your look and feel. Every version is built to feel like yours — not ours.
Easy deployment
A unique URL and QR code for instant access. No app download. No login required to start. Scan and play.
1-year hosting, updates & reporting
Fully hosted, maintained, and supported for a year. Monthly reports included. You focus on behaviour change — we handle the rest.
Players don't just play once.
They come back. And they bring others.
“When I started playing, I was surprised how many scenarios I was confused or unsure which bin was the correct one. I played twice because I am competitive and needed to complete it!”
“This is a truly thoughtful initiative. The game is highly engaging and serves as an excellent tool for raising awareness about waste segregation. I am definitely going to incorporate it into my upcoming talks and campaigns on waste segregation and related topics.”
“At the outset, I would like to congratulate you for the `Bin it Right` game - I have always felt that gamifying waste segregation would be the best way to teach the message of segregation!”
“Taking a moment to applaud and appreciate Nandhini for making Bin it Right. It's the talk of the town specifically in the sustainability community wherein they are using the tool for awareness. Very simple and effective way of creating awareness.”
“Great work in the waste segregation game. much needed and very thoughtful initiative indeed ! I feel the same cringe when I see waste not segregated at my apartment despite multiple attempts at creating awareness, I guess this will help”
“This was great!! I’ve also shared it with some other groups who work on educating low income individuals and this will be a great way to teach them on waste management.”
“This is so great! I'm starting an initiative at my US office to improve waste sorting among employees. I think this game could be great for us!”
“The game is super fun and exhilarating! Absolutely loved playing the game! Wishing you success always!”
“Nice and easy games for kids and adults”
“Awww this is a great game. I bet kids will love this!”
“Fantastic game! I loved playing this one.”
“Feels like this should be a requirement when someone signs up for a garbage service.”
“This is a simple yet powerful tool for teaching kids about waste management. Amazing work! I’ll share it.”
“I have circulated it in a few other groups. This is extremely helpful and helps people do better without shaming anyone!”
“I am excited to share this link with our children and eventually it will reach parents, who need to understand how easy it is to segregate.”
“Game is so cool. It's fun!! 💪🏽 And yesss!!! I will make sure that I segregate whatever waste that generates at my place 😎✌🏽”
“Very nice and interesting game to help people segregate thier waste in a fun way.”
“I played it. It's super fun game.”
“Wonderful initiative for clearing most common confusions.”
Better waste segregation starts with one game.
Your employees will segregate better. Your bins will be cleaner. Your ESG report will have something real to show. It starts with a 10-minute conversation.